Picadeli’s new plastic-free lid in molded fiber has been awarded by Pentawards, a leading international competition in packaging design. Picadeli won in the sustainable design category for their plastic and PFAS-free product, which is also renewable, recyclable, biodegradable, and reduces plastic waste by approximately 120 tons per year. The lid was developed in collaboration with Stora Enso.
The winners of the prestigious design competition Pentawards have been determined. Picadeli and Stora Enso were awarded a bronze statuette for their new salad lid in the sustainable design category.
The new lids were developed through a collaboration between Picadeli’s marketing department and Stora Enso’s packaging designers. Picadeli created the graphic design of the lid, and Stora Enso was responsible for the structural design.
The lids are made from Stora Enso’s PureFiber, a material that is made from wood-based molded fiber and has up to 75 percent lower carbon footprint compared to alternative materials such as plastic or bagasse. They are also recyclable and biodegradable.
As a first goal, the plan is for Picadeli to replace 10 million plastic lids annually with PureFiber lids, reducing plastic waste by approximately 120 tons annually.